The Opportunity Right in Front of Investors

There are several ways to interpret data, yet one of the most influential sources is our perceptions of information through personal experience. A bad experience at a restaurant may sway our desire to revisit. We are also a nation that embraces competition. From the time we were little kids racing derby cars to adult pickleball battles attempting to top our opponents in a “social” friendly game, our competitive nature tends to keep our focus on overachieving. These traits are engrained into our behavior, which is why it is not surprising to see them spill over into our investment habits. We strive to outdo, outperform, and beat the averages because – well, we perceive ourselves as above average.

None of this is bad, of course. As a matter of fact, these American traits have helped shape our great nation and push us all to succeed or potentially reach higher levels of success. At the same time, it is equally important to avoid clouding the big picture by missing what is right in front of us. Sometimes, our preparation and hard work are rewarded by simply acknowledging what is presented. To cut to the chase, the primary goal of fixed income remains unchanged whether the economy is in a low-interest environment or a high-interest environment. Individual bonds are well suited to protect accumulated wealth irrespective of the interest rate environment. Striving to beat the average or time the market during a time of elevated interest rates may cause us to miss the opportunity right in front of us.

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