Lilly Boosts Sales View to $85 Billion on Obesity-Drug Surge

Eli Lilly & Co. surprised Wall Street by raising its annual sales and profit forecast, as demand for obesity medications soared and thousands of patients started taking its new weight-loss pill before advertising for the drug had even begun.

The drugmaker now sees 2026 sales rising to as much as $85 billion, up from its earlier guidance of up to $83 billion, it said in a statement Thursday. The company forecast 2026 profits in the range of $35.50 a share to $37 a share, higher than its earlier guidance of $33.50 a share to $35 a share.

In recent months, some analysts had started to question Lilly’s ability to continue growing at such a rapid pace amid falling prices. Its stock slid 23% from a late November high. Yet demand for Lilly’s best-selling diabetes drug Mounjaro blew past all analyst expectations during the period, while its weight-loss shot Zepbound topped estimates.

Lilly Chief Executive Officer Dave Ricks said in a CNBC interview the company has more room to run. About 20,000 patients are taking a new weight-loss pill it launched last month, and the drugmaker has yet to start a large promotion campaign for the drug, he said. The large sales and profit forecast raises are likely to put to rest concerns about Lilly’s growth potential for now.

“Expect a relief rally today,” Mizuho healthcare specialist Jared Holz wrote in a note.

Lilly shares jumped 6.4% as at 8:45 a.m. in New York, before the start of regular trading.

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Lilly and rival Novo Nordisk A/S have been locked in a fierce battle for the weight loss market, which analysts predict could reach $100 billion by the end of the decade. But over the past year, the two companies’ fortunes have diverged. While Novo predicted sales could drop as much as 13% this year due to intensifying competition and pricing pressures, Lilly forecast double-digit sales growth.